TRAINING ARTS PROFESSIONALS
IN SOCIAL MEDIA AND EDITORIAL CONTENT
Teaching skills in writing, public speaking, Instagram, self-promotion, and more
Essential skills to promote yourself and your work
The former longtime editor of ARTnews, Robin helps artists, curators, educators, advisors, gallerists, and other arts workers to improve their content across all platforms. She teaches regularly at venues including the Bronx Museum’s Artist in the Marketplace program, the Art Students League, Creative Capital, the International Studio and Curatorial Program, and Oolite Arts, along with many other artist-centered organizations and educational institutions. She offers online group classes for the public in her Eventbrite series of communications workshops.
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“Robin’s insights into social media and how to best get your name and work out there invigorated our artists to refocus and try new things. Robin teaches the things you don't learn in school. How to talk, share, and promote your work.”
—Michael Ano, Director of Public Programs and Engagement, 18th Street Arts
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“Robin’s breadth of knowledge in art writing and art viewing is evident in each coaching session. Robin gives individual attention and time to understand the artist’s journey and overall needs when assisting with the development and refinement of the artist statement.”
—Lindsay Adams, artist
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“Working with Robin is the equivalent of tapping into an entire editorial team with vast knowledge and experience in all things art and media. She is a social media guru with a sharp eye and discerning voice, an essential guide for our world of information and media overload.”
— Lisa Kim, Gallery Director, Ford Foundation
Respected journalist, coach, and mentor,
Robin has developed a distinctive professional training process that empowers arts professionals of all levels to improve their editorial and social media skills. A well-known presence in the New York art community, she chronicles her gallery-going on her popular Instagram, @rcembalest.
Testimonials
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Robin's classes are practical, fun, and transformative. She gives artists and curators plenty of immediate, individualized feedback, and guidance that gets them to keep thinking about how to best communicate about what they do long after the workshop has ended. Whether you're feeling stuck and need a serious overhaul or just want to shake things up a bit, I cannot recommend these classes more.
—Alison Kuo, Director of Programs, International Studio & Curatorial Program
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Robin is a very engaging presenter! She boiled the basics of using Instagram for artists down into an easy-to-digest format. I made three straightforward changes to my Instagram profile immediately after the class and had a positive response online fairly quickly.
—Stephanie Todhunter, Programming Manager, Cambridge Art Association
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Robin developed a rich and meaningful course on communication strategies. Her energetic style and attentive coaching eagerly motivated participants to adopt her suggestions for developing an authentic voice. Participants especially enjoyed Robin’s playful interpersonal communication exercises that offered practical tips on building audiences and sustaining professional relationships, on and offline, through clear and impactful communication.
—Mario Torries, former manager, Artist in the Marketplace program, Bronx Museum